Bina Puri launches The Valley @ Bentong, Pahang

This article first appeared in City & Country, The Edge Malaysia Weekly, on March 11, 2019 - March 17, 2019.

Left: Kok launching the development

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Bina Puri Holdings Bhd launched The Valley @ Bentong, Pahang, on March 3. Developed by its subsidiary, Karak Land Sdn Bhd, the agriculture-based project will have farms and homesteads, and occupy 1,600 acres. With a gross development value of RM152.7 million, it is set to be a farming community.

According to Bina Puri group executive director Datuk Matthew Tee, The Valley will comprise four components or zones. The first, called “The Kerau”, will cover 600 acres — divided into Phases 1 and 2 — and feature homesteads. It is named after Sungai Kerau, which flows from the west to the east of the area that is being developed.

“We purchased the land in 2013 and soft-launched Kerau Phase 1 in December 2016 with a total of 158 lots. We have achieved sales of more than 70% in six months. Due to the overwhelming response, we decided to open Phase 2, which has 138 lots for sale that are priced from RM5.88 to RM8.09 psf,” Tee said in a press statement. Each lot has a land area of one to two acres, or 43,560 to 87,120 sq ft.

Amenities and infrastructure such as a clubhouse, roads, drainage and utility supply will be provided by the developer but the landowners will have to undertake the construction of the physical structures on their parcel themselves.

“Apart from the homestead development, we have also allocated about 230 acres for cash crops and a durian plantation at Zone 2 [which will also have two phases]. Phase 1 (100 acres) will have 2,600 trees while Phase 2 (100 acres) will have 2,500. The first harvest is expected within five to six years,” said Tee.

“For Zones 3 and 4, we have sold 433 acres of the leasehold land and the balance 333 acres will be reserved for future developments,” he added.

Minister of Primary Industries Teresa Kok was guest of honour at the launch. Also present were Bentong member of parliament Wong Tack, Sabai assemblywoman Kamache A Doray Rajoo, Bilut assemblyman Lee Chin Chen, Ketari assemblywoman Young Syefura Othman, Bina Puri chairman Tan Sri Wong Foon Meng and Bina Puri group managing director Tan Sri Tee Hock Seng.

The Valley is an hour’s drive from Kuala Lumpur, with easy access to the Kuala Lumpur-Karak Expressway.