UEM Sunrise launches ‘The Happy Chase Gameshow’

This article first appeared in City & Country, The Edge Malaysia Weekly, on August 24, 2020 - August 30, 2020.
UEM Sunrise launches ‘The Happy Chase Gameshow’
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UEM Sunrise Bhd launched “The Happy Chase Gameshow” contest on Aug 14. It is part of “The Happy Chase” campaign, which the developer recently introduced in conjunction with the Home Ownership Campaign (HOC 2020).

“The Happy Chase is UEM Sunrise’s answer to our customers who are looking to find their dream homes. We are giving potential house buyers a chance to win additional property rebates and prizes through ‘The Happy Chase Gameshow’. It allows them to have fun playing games and win prizes for their new home,” said chief marketing officer Kenny Wong in a press statement.

TV presenter and actor Baki Zainal is hosting the gameshow together with various UEM Sunrise property consultants, who will provide updates on HOC 2020 and the developer’s projects.

The gameshow will be aired live on UEM Sunrise’s Facebook page from 4pm to 5pm every Saturday and will run for four consecutive weeks starting from Aug 15.

House buyers and potential owners can take part in the gameshow and participants who give the correct answer for the trivia questions will win additional property rebates and prizes, including branded home appliances and shopping vouchers.

Additionally, anyone who successfully refers their friends and family (upon signing of sale and purchase agreement) to any of the developer’s projects through The Happy Chase microsite will get a RM1,000 reward.