SINGAPORE (Aug 21): Synagie Corp, the e-commerce solutions provider, is set to provide brand store management services across Southeast Asia to online store giant Lazada.
On Tuesday (Aug 20), Synagie wholly-owned subsidiary BTFL and Lazada signed a memorandum of understanding (MoU) where Synagie will become a regional Lazada partner and provide services such as management, marketing and operations for selected brand stores. A brand store refers to the online avenues that companies operate on the Lazada platform.
With over 400,000 sellers and brands offering over 300 million stock-keeping units on Lazada, Synagie’s co-founder and executive director Olive Tai says the partnership will...(click on link for full story on theedgesingapore.com)