KUALA LUMPUR (July 16): Pos Malaysia Bhd has enhanced its E-commerce Fulfilment Solution (EFS) to meet the needs of the rapid change in the e-commerce landscape, and the high expectations and demands from customers.

In a statement yesterday, Pos Malaysia said EFS customers can benefit from the end-to-end service that is offered by the company, as the service simplifies the overall e-commerce process for customers.

“First mile logistics ensures products are either picked up from businesses or sent by the customer to the warehouse. At the mid-mile process, the products are stored according to the desired storage specifications and processed for delivery upon receiving the order.

“Finally, the last mile process is executed by Pos Malaysia by delivering the orders to consumers,” it said.

Pos Malaysia added that EFS offers seamless integration between operations and the newly-upgraded system, giving e-commerce businesses and sellers access to an easy-to-use interface to efficiently manage their products and orders. 

“Customers are able to check inventory status, product information and real-time stock count, saving time and cost, which are crucial for a successful business.

“With monitoring of sales coming in via various channels, stock availability, picking correct items as ordered and packing all to be handled by Pos Malaysia, EFS customers will be able to focus on other aspects of their business,” it said.

Pos Malaysia said the EFS is currently only offered in Peninsular Malaysia, but noted that plans are afoot to expand the service to East Malaysia.

“Physically, to cater to the burgeoning demand, Pos Malaysia has doubled its main warehouse size in Shah Alam, which now covers 24,200 square feet. This enlarged facility means Pos Malaysia EFS customers will be able to increase its throughput for the benefit of their own buyers,” it said.

Pos Malaysia said the Small Entrepreneur Digital Empowerment Programme (PUPUK) recently introduced by the government will further amplify domestic e-commerce growth. 

“PUPUK aims to help micro, small and medium enterprises (micro-SME), including rural entrepreneurs, to digitalise their businesses, and Pos Malaysia EFS is the ideal tool for this sub-sector.

“PUPUK participants will find that Pos Malaysia EFS can help them scale up their businesses and drive sales, utilising the system’s integrated services mentioned earlier,” it added.

Pos Malaysia’s share price closed unchanged at 79.5 sen today, valuing it at about RM622.31 million.