Friday 29 Mar 2024
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KUALA LUMPUR (March 9): The new Peugeot 3008 was crowned as the 2017 Car of the Year at the Geneva Auto Show on March 6, after beating its peers in terms of style, interior design and performance.

The Peugeot 3008 — the fifth Peugeot model to win Car of the Year (Peugeot previously bagged the same award in 1969, 1988, 2002 ad 2014) and the first SUV to ever win the title — had previously won 20 other awards.

The Peugeot 3008 recorded 319 points, edging out the Alfa Romeo which scored 296 points, and the Mercedes E-class which claimed 197 points.

This is also the second time in three years in which Peugeot had won the prize for Car of the Year.

“I am particularly proud and very pleased that the new Peugeot 3008 has just won the 2017 Car of the Year prize. This trophy is the culmination of five years of incredible work by the brand's teams and our group,” said Peugeot’s chief executive Jean-Philippe Imparato.

The new Peugeot 3008 offers a unique blend of style, comfort and road handling. The i-Cockpit, for example, is state-of-the-art and offers a more intuitive and intense driving experience, with a compact steering wheel, 12.3-inch head-up display and central capacitive touchscreen console with ergonomic piano keys.

The vehicle also offers a number of driving aids and other high-tech equipment, as well as seamless connectivity.

“By beating out stiff competition from 30 other new models from America, Korea, Europe and Japan, Peugeot has again solidified its reputation as a superior European brand,” said Naza Corp Holdings group chief operating officer for its automotive unit, Datuk Samson Anand George.

“We are poised and excited to introduce the new Peugeot 3008 in Malaysia this year. With this recent winning, we are furthermore confident of fellow Malaysians' interest in this award-winning new SUV", he said.

Nasim Sdn Bhd, the official distributor of Peugeot vehicles in Malaysia, offers a full range of award-winning models, including the 208 Puretech, 208 GTi, 308THP, 408 e-THP, 508THP, 508 SW THP, 508 GT, 2008 Puretech SUV, 3008 SUV, 5008 MPV.

All Peugeot models come with five-year warranty, together with Nasim’s three-year complimentary 24-hour Peugeot Roadside Assistance service and exclusive access to the Sky Lounge by Naza at Subang Airport.

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