Friday 29 Mar 2024
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This article first appeared in The Edge Financial Daily, on September 30, 2016.

 

KUALA LUMPUR: Mercedes-Benz Malaysia unveiled two new models yesterday. Both cars — the C-Class Cabriolet and SLC Roadster will be added to the company’s Dream Cars Collection.

The collection now has six other range-topping models, all of which are fully imported.

“The Mercedes-Benz Dream Cars Collection is a collection of the most exciting cars available in the market today. Up to now, there has been something missing in our collection, that is why we bring you another exclusive option for the connoisseurs of dream cars, the C-Class Cabriolet and SLC Roadster,” said the company’s sales and marketing vice-president for passenger cars Mark Raine during the launch.

“All of these exclusive cars embody what makes our brand so fascinating and with these models, we offer two luxurious dream cars with everything that makes open-top driving so breathtaking,” said Raine.

The all-new Mercedes-Benz C-Class Cabriolet, which comes in three variants, is priced between RM358,888 and RM443,888, whereas the SLC is sold in two variants and is priced between RM398,888 and RM468,888. Prices are on-the-road without insurance.

While the carmaker declined to disclose to-date sales figures, it remains confident that the new C-Class Cabriolet and SLC will contribute a reasonable portion to its total sales for the year.

“Though Malaysia is not a big market for top-down models, we are confident that these two models will appeal to the market consisting of people who are outgoing and adventurous, particularly the younger demographic,” Raine told The Edge Financial Daily.

Mercedes-Benz will end the year by launching four more models, including the locally-assembled C-Class C350 next month.

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