Thursday 28 Mar 2024
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This article first appeared in The Edge Financial Daily on November 16, 2018

KUALA LUMPUR: IHH Healthcare Bhd, the new controlling shareholder of Fortis Healthcare Ltd, plans to rebrand the Fortis’ chain of hospitals once litigation around the Fortis brand is over.

According to a report on India business portal business-standard.com yesterday, IHH’s managing director and chief executive officer Dr Tan See Leng said the group will use one of IHH’s brands as long as it makes economic sense.

“Within the IHH umbrella, we have a number of brands we can use. Some of the brands are familiar. We will use it where it makes economic sense. But the priority is to fix the financials and arrange funding,” Tan was quoted as saying.

The report also said Fortis, which owns India’s second-largest hospital chain, now pays five million rupees (RM290,000) in fees annually to the former promoters to use the Fortis brand, while the battle over the brand is now being fought at a district court in Delhi.

Some of IHH’s well-known brands are Parkway, Pantai, Mount Elizabeth and Gleneagles.

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