Wednesday 24 Apr 2024
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This article first appeared in The Edge Financial Daily on September 25, 2018

KUALA LUMPUR: Berjaya Media Bhd, the publisher of The Sun newspaper, has reported a bigger loss for its latest quarterly financial results, mainly due to a decrease in revenue.

The Practice Note 17 (PN17) company said net loss for the first quarter ended July 31, 2018 widened to RM2.75 million, from RM1.49 million a year ago. Loss per share rose to 1.17 sen from 0.63 sen.

Quarterly revenue fell 27.22% to RM7.37 million from RM10.12 million a year ago, mainly due to lower advertising income, reported by subsidiary Sun Media Corp Sdn Bhd.

In a filing with Bursa Malaysia, Berjaya Media said it will continue focusing on containing its cost and improving advertising revenue.

However, it said it expects conditions to remain challenging amid prevailing economic conditions, which will impact the advertising and promotion budgets of most corporate clients and advertisers.

Besides initiating more marketing efforts amid a challenging environment, the group said it is exploring other options to turn around its business.

The group slipped into PN17 status in June 2017 after its shareholders’ equity fell short of listing requirements.

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